Executive Summary

Build a Timeline

Teachers and state officials agree that this outreach is particularly important to ensure that all educators know what’s being developed, understand the process as it unfolds, and know what the new evaluation will mean for them. Unfortunately this wasn’t the case in Louisiana, according to one educator. From her perspective, “the information stopped at the administrative level and didn’t reach the teachers.”

A first step to avoid this problem is to build and publish a regularly updated timeline that highlights key dates (public meetings, key votes, etc), forums and other public events that can be used to provide information and generate feedback.
 

A first step to avoid this problem is to build and publish a regularly updated timeline that highlights key dates (public meetings, key votes, etc), forums and other public events that can be used to provide information and generate feedback. Once existing opportunities are plugged into the timeline, it will be easier to identify gaps and schedule additional forums, meetings, press conferences and other outreach opportunities to ensure a consistent, ongoing delivery of updated information.

The state’s communication strategy should be developed to time outreach efforts around key phases of the evaluation program’s development and implementation. Those responsible for messaging should remain in close contact with policy makers to ensure outreach efforts are based on the latest information.

 

The Federal Government and Teacher Evaluation

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